My Ink Stained Fingers

Mark Evans on the rise of fractional CMO, LinkedIn, and storytelling

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...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

Episode 11 Show Notes This week I’m chatting with Mark Evans, a former journalist turned fractional CMO. Mark and I riff on what it means to be a fractional CMO, LinkedIn, writing, and storytelling. Mark has a great podcast and newsletter you can find at Marketing Spark. Mark has really inspired me as I moved … Read more

My Ink Stained Fingers Episode 10: Tod Maffin Radio to Marketing to Radio and Back

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...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

This week my guest is Tod Maffin (LinkedIn) who I met while he was at the CBC, which came after doing a stint in Marketing, which was preceded by radio journalism …  Nevermind, it will all make sense in the episode.Tod runs engageQ Digital and you should be listening to his 1/4 of a Milo … Read more

Episode 9 Show Notes: Jordan Behan on Repurposing Content

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...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

This week I’m talking with my friend Jordan Behan of Narrate Creative about content, productizing services, and when you should think about outsourcing parts of your content production (this was a not-so-subtle nod to me and my issues with Episode 6). Jordan and I talk about taking things like video (which he publishes weekly and … Read more

My Ink Stained Fingers Episode 8 Show Notes: Sheldon Levine and the data that fuels content

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...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

Social media is a strange business. You know people for years, but only as a round picture in your browser. Sheldon Levine and I have known each other since early in the social media days but didn’t meet in person until he moved from Toronto to Vancouver. Sheldon and I talked about one of his … Read more

My Ink Stained Fingers Episode 6 Show Notes: Brett Terpstra and creating tools for writers

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...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

Ever have those fan boy/fan girl moments where you get to talk with someone who you’ve admired for years? Yeah that was this episode. I got to talk with none other than Brett Terpstra who: Wrote for The Unofficial Apple Weblog (TUAW) Worked at AOL Was the developer behind Engadget and TechCrunch Created the Markdown … Read more