Mark Evans on the rise of fractional CMO, LinkedIn, and storytelling

...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

Episode 11 Show Notes This week I’m chatting with Mark Evans, a former journalist turned fractional CMO. Mark and I riff on what it means to be a fractional CMO, LinkedIn, writing, and storytelling. Mark has a great podcast and newsletter you can find at Marketing Spark. Mark has really inspired me as I moved … Read more

My Ink Stained Fingers Episode 10: Tod Maffin Radio to Marketing to Radio and Back

...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

This week my guest is Tod Maffin (LinkedIn) who I met while he was at the CBC, which came after doing a stint in Marketing, which was preceded by radio journalism …  Nevermind, it will all make sense in the episode.Tod runs engageQ Digital and you should be listening to his 1/4 of a Milo … Read more

Episode 9 Show Notes: Jordan Behan on Repurposing Content

...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

This week I’m talking with my friend Jordan Behan of Narrate Creative about content, productizing services, and when you should think about outsourcing parts of your content production (this was a not-so-subtle nod to me and my issues with Episode 6). Jordan and I talk about taking things like video (which he publishes weekly and … Read more

My Ink Stained Fingers Episode 8 Show Notes: Sheldon Levine and the data that fuels content

...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

Social media is a strange business. You know people for years, but only as a round picture in your browser. Sheldon Levine and I have known each other since early in the social media days but didn’t meet in person until he moved from Toronto to Vancouver. Sheldon and I talked about one of his … Read more

Just Launching: My Ink Stained Fingers A New Podcast On Writing And Content Marketing

...I've reached my final destination, bought a radio station and she's fifty thousand watts pure and clear...(From the song K S O S by Emmylou Harris) / Home radio studio of Nitty-Gritty Music Radio, you can listen at http://nittygritty.me

It’s been a while, but I thought it was time to podcast again I love making podcasts. My first one was my “Walkabout Podcast” I started in 2005 and ran for a year or so. Just me walking around the neighborhood talking about marketing. Later Jim Turner and I did a show on Blog Talk … Read more