I was at BlogWorldExpo last year, helped with the conference and was on a couple panels. I had a really great time, of course. Last year a lot of the buzz and topics were on business blogging and the business of blogging. Lots. So much it got to be a bit much I think.
This year, while business blogging, etc are still on the radar and have a prominent place on the program, it’s Twitter that is everywhere. Talking with Rebecca about her live blogging, we agreed that people aren’t looking for, reading, and linking back to live blog posts like they used to, Twitter has become the place for session/panel coverage.
I saw tweets along the lines of people sick of hearing about Twitter in every panel (not just tracking what’s going on, but its use as a tool), but I also saw that when a panel had a hashtag, it could quickly jump into the top 5 Twitter topics in that hour.
Where is this pointing? I’m going to go as far as to say that Twitter has gone mainstream. Well mainstream in the tech set at least.
Is this the BlogWorld effect or just good timing? That I don’t know. However, from now on I’m sure that microblogging is firmly entrenched in how we communicate and, this is the cool part, how we share/cover/interact/coordinate during conferences.